What we're thinking about...

Ants and good designers have a lot in common: Part 1

By Cyndi Dawes, Practice Director.

Innovation and problem solving are often thought of as being about great ideas. Steve Jobs and Elon Musk are often talked about as creative, but is that alone the real clincher to success? Don’t get me...

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Why human-centred design is like a 4 foot 7 Japanese woman

It was Sunday night and time for some Netflix. There was a new show in our feed called ‘Tidying Up with Marie Kondo’. Ooh this looks interesting. We selected it. 

There on the screen was a living doll, dressed in white -...

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